Our Programs

Community Needs, Community Created Solutions.

Our programs are based on the cultural challenges and strengths of a community as defined by its most precious resource – the people.  We don’t believe in taking a one-size-fits-all approach to serving our community. Our programs adapt and change with the most urgent needs in our communities. By delivering help and hope we reduce barriers for vulnerable residents to live and thrive.

Community Information & Engagement

Trusted information. Stronger connections. A more informed community.

The Hola Carolina Community Information & Engagement Initiative connects immigrant and Spanish-speaking communities across Western North Carolina with the trusted, timely, and culturally relevant information they need to make informed decisions, access resources, and participate in their communities.

Hola Carolina combines community-centered journalism, Spanish-language communications, public-service information, digital outreach, and direct community engagement to reach people where they are.

Our approach recognizes that information is a community resource. When people can understand what is happening around them, know where to find help, and trust the information they receive, they are better positioned to make decisions for themselves and their families.

Community Information & Outreach

Hola Carolina provides trusted, timely, and culturally relevant information to help immigrant and Spanish-speaking communities across Western North Carolina stay informed, connected, and prepared.

Through news, health information, public-service communications, community stories, and emergency updates, we connect residents with essential resources, services, opportunities, and assistance from trusted community partners.

Our goal: Make important information accessible, understandable, and useful—especially when communities need it most.

Community Voices & Storytelling

Hola Carolina creates opportunities for immigrant community members, families, entrepreneurs, leaders, and organizations to share their stories, accomplishments, experiences, and perspectives.

Through interviews, profiles, videos, and community features, we highlight voices that are often underrepresented in local media, celebrate community contributions, and build greater understanding and connection across Western North Carolina.

Our goal: Ensure immigrant communities are not only informed, but also seen, heard, and represented.

Digital & Social Media Outreach

Hola Carolina uses digital platforms, social media, video, and online communications to reach immigrant and Spanish-speaking communities with timely information, news, resources, and opportunities.

With more than 100,000+ followers and a growing audience, our digital outreach extends our community presence beyond in-person programs, helping important information reach people wherever they are, when they need it most.

Building Bridges

Building Bridges is a facilitated conversation and networking initiative that brings together Latino and immigrant leaders, organizations, institutions, and community partners from across Western North Carolina.

The program creates a space for meaningful dialogue, relationship-building, and collaboration around the opportunities and challenges facing the region’s growing immigrant community.

Building Bridges meets every other month, with lunch provided by our sponsors.

SALUD Carolina – Health Information

Hola Carolina provides trusted, culturally relevant health information to help immigrant and Spanish-speaking communities make informed decisions about their well-being.

Through education, outreach, and partnerships, we connect residents with healthcare providers, Community Health Workers, screenings, and local resources.

Our goal: Make health information easier to understand and access.

Community Engagement & Systemic Change

Hola Carolina brings communities, leaders, organizations, and institutions together through events, festivals, outreach, media, and partnerships across Western North Carolina.

By listening to community needs and creating spaces for dialogue and collaboration, we strengthen relationships and help build more responsive systems.

Our goal: Turn community voices into stronger connections and lasting change.

Arts, Culture & Community Connection

Hola Carolina uses arts, culture, murals, public art, and shared spaces to bring people together, celebrate diversity, and strengthen community connections across Western North Carolina.

Through cultural events, community murals, public art projects, and creative activities, we create opportunities for people to express themselves, celebrate their heritage, build connections, and engage across cultures.

Our goal: Use creativity and culture to build belonging, celebrate community identity, and create welcoming spaces where everyone can connect and participate.

Community Health & Wellness

Building trusted pathways to health, wellness, and essential resources for immigrant communities in Western North Carolina

We recognize that health is influenced by much more than access to a doctor. Food security, housing, transportation, employment, education, digital access, language, social connection, and economic stability all contribute to community health.

That’s why Hola Carolina takes a whole-community approach—connecting people not only to healthcare, but to the resources and opportunities that help families build healthier and more secure lives.

Through trusted community relationships, culturally and linguistically appropriate outreach, Community Health Workers, health education, referrals, and partnerships, we connect individuals and families with the people, services, and information that can make a difference.

Community Health Workers & Navigation

Hola Carolina’s Community Health Workers help individuals and families understand available services, navigate healthcare and community systems, and connect with the resources they need.

We provide one-on-one support, referrals, follow-up, and connections to healthcare providers, social services, and community organizations.

Our goal: Make it easier for families to access the right services and support when they need them.

Farmworker Health Program

Farmworkers face barriers to healthcare, including limited rural services, cost, transportation, language barriers, and lack of health insurance.

Hola Carolina connects farmworkers and their families with accessible, culturally responsive health services through healthcare professionals and community partners.

Our program provides outreach, case management, health education, referrals, and navigation.

Food & Nutrition Support

In partnership with MANNA FoodBank, Hola Carolina provides food pantries and distributions for families experiencing food insecurity.

We connect families with nutritious food, essential supplies, and community resources in a trusted and welcoming environment.

Our goal: Help families access the food and resources they need to support their health and well-being.

VAMOS Carolina – Transportation Services

Hola Carolina provides fare-free transportation to help individuals and families access essential services, including hospitals, medical centers, pharmacies, grocery stores, and food banks.

Our transportation also helps community members participate in educational, cultural, and social activities, reducing transportation barriers and helping people stay connected to the resources and opportunities they need.

Our goal: Improve access, mobility, and connection for families throughout our community.

Mental Health & Well-Being

Hola Carolina connects individuals and families with culturally and linguistically appropriate mental health information, support, and resources.

Through outreach, education, and referrals, we help community members access counseling, support services, and crisis resources.

Our goal: Reduce barriers and strengthen access to mental health support.

Emergency & Disaster Response

Hola Carolina has been on the frontlines of community response during COVID-19, Hurricane Helene, and other emergencies affecting Western North Carolina.

We help protect community health and well-being by providing trusted information, emergency resources, food, healthcare connections, and recovery support, while connecting families with trusted partners and services.

Our goal: Help immigrant and Spanish-speaking communities stay informed, safe, connected, and supported during times of crisis.

Economic Development & Empowerment

Building opportunity. Empowering entrepreneurs. Strengthening our community.

Hola Carolina works to strengthen economic opportunity and empower immigrant communities by connecting entrepreneurs and families with resources, education, and support.

Through workshops, partnerships, and community outreach, we help small businesses and entrepreneurs build capacity, access opportunities, and strengthen their pathways to economic stability and growth.

Our goal: Empower our community to build stronger businesses, create opportunities, and achieve greater economic prosperity.

Digital Equity Program

Hola Carolina helps individuals and families build digital skills and gain access to technology so they can participate more fully in today’s digital world.

Through digital literacy classes, hands-on training, technology access, and one-on-one support, we help community members develop the skills and confidence they need to connect to essential services.

Our goal: Expand digital access, build skills, and create greater opportunity through technology.

Small Business & Entrepreneurship

Hola Carolina empowers immigrant entrepreneurs and small businesses through education, resources, professional support, and connections.

We help entrepreneurs build stronger businesses, access opportunities, and create pathways to economic stability and growth.

Our goal: Empower entrepreneurs and strengthen our community’s economic future.

Cocina Latina

Cocina Latina helps food entrepreneurs develop and grow their businesses through technical assistance, business training, and access to market opportunities.

The program provides the skills, knowledge, and connections entrepreneurs need to turn their food ideas into successful businesses.

Listen. Connect. Educate. Navigate. Respond.